Our Top Tips For Tackling Dull Hair

Our Top Tips For Tackling Dull Hair

If you're struggling with dull, dry hair, you might be finding it a challenge to increase shine. Lacklustre locks can...

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How Does High Porosity Hair Affect Henna?

How Does High Porosity Hair Affect Henna?

What is high hair porosity? Hair porosity might sound complicated, but to put it more simply, it’s the amount of...

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How Does Low Porosity Hair Affect Henna?

How Does Low Porosity Hair Affect Henna?

What is low hair porosity?Hair porosity sounds scientific, but really what it means is the amount of moisture, such as...

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Beachy Waves - The Natural Way

Beachy Waves - The Natural Way

Hair How To: Beachy Waves the Natural Way Soft, undone ‘beachy’ hair waves are a way for all hair lengths...

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How To: Our Vegan Henna Gloss Recipe

How To: Our Vegan Henna Gloss Recipe

How To: Our Vegan Henna Gloss Recipe How to make Henna Gloss is one of our most asked questions, so...

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About It's Pure

Alongside beautifully pure colours that promote shine, volume and improve the condition of your hair, the team at It’s Pure delight in bringing you a growing range of all-natural care products for healthier hair.

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