Why Amla is a Miracle Ingredient for Hair and Skin

Why Amla is a Miracle Ingredient for Hair and Skin

Why Amla is a Miracle Ingredient for Hair and Skin Amla (also known as Indian Gooseberry, Phyllanthus emblica and Emblica officinalis) is one...

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Henna Hair Dye is GOOD for your hair… FACT

Henna Hair Dye is GOOD for your hair… FACT

Once the traditional dye of Egyptian royalty, Henna (Lawsonia inermis tree) was reportedly used regularly by Cleopatra to brighten her...

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Why Henna is the Best Hair dye for Sensitive Scalps

Why Henna is the Best Hair dye for Sensitive Scalps

If you have a sensitive scalp, you might think it’s not a good idea to dye your hair, in case...

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About It's Pure

Alongside beautifully pure colours that promote shine, volume and improve the condition of your hair, the team at It’s Pure delight in bringing you a growing range of all-natural care products for healthier hair.

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